In addition, Tmall and Youku have another big move along the Pudong River. On April 22, 2018, Tmall teamed up with Proscenic, Tmall Genie, Xianyu, iRobot, UBTECH, and 17 other brands to launch the second season of the "Tmall Robot Festival" at 4298 Binjiang Avenue in Pudong New Area, Shanghai.
Proscenic self-made micro-movie "Mr. Almost and Miss OCD" launched on "520" has received enthusiastic response since its launch. Up to now, it has had about 2.5 million views on major video sites.
With the development of the Internet, the way of dissemination of information has changed a lot, and the speed and effect of its dissemination are obvious to all. In recent years, the way of dissemination of information such as short videos and micro movies has received very good results. Many brands have adopted this approach for brand and product promotion, but also to deepen the connection between the brand and the audience.
For most young people, being able to go out without driving, order food without cooking, or lie down without sitting seem more convenient than brushing their teeth with a regular toothbrush. Therefore, electric toothbrushes have become a popular tool for contemporary young people to clean their teeth.
